CMCT®
Matt Barney
Founder & CEO, Leaderamp
The only Ph.D.-level I/O Psychologist in the world to attain Cialdini's CMCT® certification. Combines academic rigor with practical business application.
- Expertise
- I/O Psychology, Leadership Development, Research-Based Training
About CMCT
Matt leads the Institute's POP workshop.
Matt is a CMCT. CMCTs lead the two-day Principles of Persuasion workshop (POP®) and train new Certified Influence Coaches. The track is by invitation, so the group is small.
You can join the global coach community. Start with POP or The Cialdini Method, then train for 8 hours with a CMCT to earn your certificate and badge.
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