CMCT® & Certified Influence Coach
Brian Ahearn
United States
Brian Ahearn is the Chief Influence Officer at Influence PEOPLE and a faculty member at the Cialdini Institute.
- Expertise
- Leadership, Management, Negotiation, Public Speaking, Sales
- Languages
- English
- Certified since
- November 2024
About Brian Ahearn
Brian Ahearn is the Chief Influence Officer at Influence PEOPLE and a faculty member at the Cialdini® Institute. One of only a dozen Cialdini Method Certified Trainers in the world, Brian was personally trained and endorsed by Robert Cialdini, Ph.D., the most cited living social psychologist on the science of ethical influence. An author, TEDx presenter, international speaker, coach, and consultant, Brian helps clients apply influence in everyday situations to boost results.
Experience and accomplishments
Brian has written four books on influence and persuasion. His first book, Influence PEOPLE, was named one of the 100 Best Influence Books of All Time by Book Authority. Persuasive Selling for Relationship Driven Insurance Agents was an Amazon new release bestseller. The Influencer: Secrets to Success and Happiness, is a business parable designed to teach you how to use influence in everyday situations. Influenced from Above: Where Faith Meets Influence, an exploration of the connection between Dr. Cialdini's principles of influence and spiritual truths, will be out in late 2025. Brian’s LinkedIn courses on persuasive selling and coaching have been viewed by over 750,000 people around the world and his TEDx Talk on pre-suasion has more than a million views!
Clients
Organizations Brian has worked with.
Reviews
What participants say about Brian.
Reviews from people Brian has worked with, in their own words.
“Additional direction and tips on how to be an effective communicator and influencer!”
Sarah · January 2025
“Incredibly relatable with an understanding of how can implement immediately. Excellent session and thank you for the focus on ethics!”
Sarah B · January 2025
“Making subtle tweaks to my delivery methods will generate more confidence in my agents and drive sales”
Anonymous · January 2025
“We are embarking on establishing a new culture of both sales growth and general treatment toward each other as employees, and working to break down silo's in our own organization. Understanding influence is a universal need that will help the organization - not just our sales results - in working together and tactfully engaging with each other to get things done.”
M. Brown · December 2024
“I've attended dozens of sales trainings during my career and liked how this one had actual substance behind it. I will say I do think these type things are done better in person. I know we are now living in a cyber world but think there were things lost by taking this online.”
Beth Cottongim · December 2024
“Creating relativity in a consumers eyes is key to what we are selling when it comes to price (Hot tub example during the presentation). I can apply this concept in the programs I run now.”
Evelyn · December 2024
“Would like it more tailored to our higher ed and K-12 business. Use example of K-12 or/and higher ed and not general examples.”
Anonymous · December 2024
“This course helped me with aspects that I unintentionally used in my carrer but with more meaning behind them!”
Anonymous · December 2024
The coach community
Want to teach influence like Brian?
Brian is a CMCT and Cialdini Certified Influence Coach in the United States. Every Cialdini coach teaches from four decades of research on ethical influence.
As a CMCT, Brian leads the two-day Principles of Persuasion workshop (POP®), and trains new coaches.
You can join Brian in the global coach community. Start with POP or The Cialdini Method, then train for 8 hours with a CMCT to earn your certificate and badge.
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