Belinda Shipp
• Tired of that sinking feeling when another potential customer slips away
- Based in
- United Kingdom
- Languages
- English
- Licensed since
- November 2024
WHAT I DO
If you're
• Tired of that sinking feeling when another potential customer slips away
• Fed up watching businesses around you grow - while you feel like you're missing something obvious
• Frustrated trying every new marketing trend only to find that nothing sticks
• Ready to stop guessing and start using proven psychological principles that actually work.
Then you're in the right place :)
SERVICES I PROVIDE
💡 Science of Ethical Persuasion Training
💡 Psychology-Based Marketing Messaging
💡 Marketing Strategy - a systematic approach to achieving your business goals.
WHO I WORK WITH
I partner with businesses (£2M-£50M turnover)
• B2B companies looking for proven growth strategies
• Professional service firms fighting to stand out in crowded markets
• Agencies and consultants ready to level up their impact
• Purpose-driven organisations and charities wanting to increase their influence.
Typically, I work directly with founders, CEOs, and senior marketing directors who aren't chasing the next shiny marketing object – they value substance and results.
WHY I'M DIFFERENT
Marketing should never be based on guesswork. And when you understand how people make decisions, it doesn't have to be.
An official partner of the Cialdini® Institute, I'm one of only seven licensed trainers in the science of ethical persuasion in the UK.
I’ve been around long enough to know that trends come and go, but solid principles stand the test of time. The marketing landscape may have changed over the years, but one thing hasn’t: how people make decisions. So that's where we'll focus - on what works.
MY PROMISE TO YOU
You'll get clear, actionable guidance that combines the science of influence with proven marketing wisdom. No one wants to waste time on strategies that don't deliver - I'll give you a clear path to growth with compelling messages that captivate and convert.
HOW IT WORKS
It all starts with a free 45-minute discovery call (don’t worry, it’s not a sales pitch!). It's a chance to explore if we're a fit to work together. Your time is precious, so my aim is that you'll leave that call with real value for your business, whether you decide to work with me or not.
With 25 years of shaping marketing strategies for national brands and consulting across sectors, I bring the highest level of professional recognition as a Fellow of the Chartered Institute of Marketing (FCIM) and Chartered Marketer. This dual accreditation places me among marketing's most trusted strategists.
What people say after training with Belinda.
“Excellent workshop! Our whole team, from sales-people to accountants were fully engaged throughout. The content was incredibly practical, giving us loads of small changes that'll make a massive impact on how we work. We walked away with complete action plans that will make an impact straight away. Brilliant stuff.”
Kenny Whitelaw-Jones · February 2025
“A highly thoughtful, informative and evidence based programme. Practical and relevant, it links existing sub-conscious skills and areas for professional growth, to the conscious.”
Shaun Sawyer · December 2024
“This has inspired me to approach some of our marketing in new and interesting ways, mobilising our staff and our network to make a bigger impact.”
Lucy · December 2024
“Such an empowering workshop, confirming and building understanding and helping to build confidence”
Sarah Waller · December 2024
“Some good tips that can be applied easily.”
Francis Baring · December 2024
“Practical tips to use in day to day work”
Anonymous · December 2024
“Incredibly useful and insightful snap shot”
Anonymous · December 2024
“I have been attempting fund development for many years, i still learnt some very simple tools to improve my effectiveness.”
Jane Hartley · November 2024
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Request Belinda for your team.
Every inquiry is managed by the Cialdini® Institute. Tell us your goals and timeline and we will introduce you to Belinda — or recommend a better fit — within 1–2 business days.
