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  • 4.6/5

based on 23,949 reviewers

Become an Expert Persuasion Trainer

Webinar for trainers, coaches, and other business professionals

  • Become a Cialdini Institute Licensed Trainer in ethical persuasion
  • Drive results for your company or your clients, and yourself
  • Attend the launch webinar to avoid missing out ⏳
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Limited seats available

Due to pre-registration, we have limited training seats available. We assign them on a first-come, first-served basis. So, please make sure you don’t miss out on this launch webinar and secure one of the training seats left ⏱️

  • Monday, October 21, 2024 (sold out)
  • Monday, October 28, 2024 (only 1 seat left)
  • Monday, November 11, 2024 (only 9 seats left)
  • Monday, January 20, 2025 (only 18 seats left)
  • Monday, January 27, 2025 (only 18 seats left)

Register for the launch webinar now to avoid missing out 👉

These Companies Engaged Us for Training and Development

Why This Is a Groundbreaking Opportunity

Unlock the power of the ultimate business skill: ethical persuasion. Whether you’re an in-house or independent trainer, coach, or consultant, this webinar is your gateway to elevating your company’s or your clients' performance—and advancing your own career.

You’ll be equipped to guide leadership and staff in key areas, such as:

  • Leadership
    Skillfully guiding teams to eliminate silent resistance

  • Sales
    Applying ethical strategies to prevent losing high-value clients

  • Marketing
    Crafting compelling messages that stop leads from turning to competitors

  • Communication
    Communicating effectively to prevent costly misunderstandings

  • Procurement
    Negotiating smarter to avoid overpaying

  • HR
    Delivering the right messages to stop missing out on top talent

What Top Business Trainers Say

Tony Robbins

Tony Robbins

Bestselling Author & Motivational Speaker


“Dr. Cialdini's work in the psychology of influence should be required reading for all business majors.”

Alex-Hormozi.

Alex Hormozi

Entrepreneur & Investor


“Influence’ is a must-read for entrepreneurship, sales, and marketing.”

Chris Voss

Chris Voss

Wall Street Journal Best-Selling Author


“Anyone who wants their abilities in communication or negotiation to be at their highest level has to read Robert Cialdini's book. Your knowledge base is simply incomplete without it.”

Russell-Brunson

Russell Brunson

Bestselling Author & Founder ClickFunnels


"I've been a fan of Dr. Cialdini for 2 decades! His work has had an insane impact on my business and life - thank you!"

joe-polish

Joe Polish

Founder Genius Network


“The new ‘Influence’ is nothing short of a masterpiece. The writing is both timeless and worth reading immediately.”

Roger Dooley

Roger Dooley

Keynote Speaker & Bestselling Author


“Despite the myriad ways marketers can use behavioral science and neuroscience to improve results, even after four decades Robert Cialdini's
Principles of Influence are the best place to start. They are timeless and have been proven to be effective.”

Master the Ultimate Business Skill

Research shows that professionals spend 41% of their time influencing and persuading others in order to achieve their business goals. Think about it: that’s 24 minutes every hour. And that’s not even counting sales professionals.

Imagine your impact if those minutes truly counted. 

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Drive Success Across Business Areas

Science-based, ethical persuasion has been proven to drive success across leadership, sales, marketing, communication, procurement, HR, and other business areas at leading companies globally.

Imagine the possibilities if you build a culture of persuasive success.

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Become the Most In-Demand Trainer

Sources like Forbes, the World Economic Forum, and LinkedIn consistently rank persuasive communication as one of the top skills to learn in today’s and tomorrow's business world.

Imagine what mastering it could mean for your current and future career.

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Limited seats available

Due to pre-registration, we have limited training seats available. We assign them on a first-come, first-served basis. So, please make sure you don’t miss out on this launch webinar and secure one of the training seats left ⏱️

  • Monday, October 21, 2024 (sold out)
  • Monday, October 28, 2024 (only 1 seat left)
  • Monday, November 11, 2024 (only 9 seats left)
  • Monday, January 20, 2025 (only 18 seats left)
  • Monday, January 27, 2025 (only 18 seats left)