4.6/5 based on 23,949 reviewers
Here’s Your Return on Investment
These companies have boosted results with our training programs
Dr. Robert Cialdini’s “principles of persuasion” program is a terrific foundation for any organization desiring to improve its sales, negotiation, and change management skills efforts.
Steve Rue
Arrowhead Credit Union
Why This Is Your Breakthrough
You’ve tried it all.
Pretty much every training, course, or program has come your way, whether for leadership, sales, marketing, communication, procurement, or HR.
Some struggle to close business deals daily.
However, you keep running into the same issues:
Training lessons fade away as soon as the daily grind takes over.
Personal development gets stuck in yet another theory, model, or framework.
And as a result, outcomes are disappointing, and so is your return on investment.
Have you considered going deeper?
Tapping into the foundation driving all these business areas?
Mastering the ultimate business skill in today’s fast-paced world?
The real issue lies in gaining the skill to move people in the right direction:
Training lessons fade away as soon as the daily grind takes over.
Applying the science of persuasion to influence others and achieve what you’re aiming for
Comprehending the decision-making process
Just think about it:
Non-sales professionals spend 41% of their time persuading, influencing, and convincing others
For top managers, it’s a resounding 80%. (Or: 48 minutes per hour…)
And that’s not even counting your sales professionals.
Whether in leadership, sales, marketing, communication, procurement, or HR, ethical persuasion should be the cornerstone upon which you build and maximize your organization's success.
It's why sources like Forbes, the World Economic Forum, and LinkedIn consistently rank persuasive communication as a top skill to learn in today’s business world.
Therefore, many of the world’s leading companies rely on us to:
Teach, train, and coach them on ethical persuasion
Create a culture of persuasive success
And improve results across all business areas
So, what’s your next step?
Do you stick with the old ways?
Or do you go for the breakthrough that delivers a return on investment?
If you can spare just 20 minutes, one of our program consultants will be happy to share how other companies just like yours are tackling this.
This Principles of Persuasion course was excellent for our Senior Managers, customer service directors, and salespeople. We saw a measurable difference right away.
Margaret McMahon
CIGNA Healthcare
How We Get You There
Engaging keynotes
On-demand e-learning
Application workshops
In-depth teaching and coaching sessions
Internal trainer certification programsIn-person and virtual
Captivating Themes That Drive Success
Mastering persuasion empowers you to drive success across many business areas. Here are some highly captivating themes that leading companies engage us for.
Leadership
Skillfully guiding your teams and driving results
Sales
Closing more deals with science-based, ethical strategies
Marketing
Delivering compelling messages that captivate and convert
Communication
Cultivating strong relationships and collaboration
Procurement
Negotiating smarter, securing better deals for all
HR
Fostering a persuasive culture and winning the war on talent acquisition
I have participated in many high-quality programs, but this one was immediately useful. Additionally, I found that these principles have important relevance across many facets of our business.
Kronos Optimal Health
How to Get Persuasion Into Your Organization
Some companies choose to have their training program delivered by our world-class certified experts, personally selected and trained by Dr. Cialdini and Dr. Neidert. Others opt to have their own in-house trainers trained, building up internal competency within the organization.
Cialdini Trainers
In-house Trainers
Our colleagues here at Schering Health Care became much more personally effective whether they are new to their role or very experienced.
Tracy Hunter
Schering Health Care
Now it’s up to you
Do you stick with the old ways? Or do you go for the breakthrough that delivers a higher return on investment? It’s entirely up to you, of course. But, if this is the moment, it's time to seize it.
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