Ákos Gerold

Hi! It's great to see you here.
I solve your stubborn persuasion challenges by helping you make those small, strategic changes to your communication which may seem counterintuitive but which will bring the biggest bang for the buck.
I do this as the owner and Chief Persuasion Officer at Brain-Friendly Persuasion & Presenting.

I am also an international keynote speaker, the founder of the Brain-Friendly approach to presenting and a presentation skills trainer.
For the last 15+ years, the training, consultancy and keynotes I've had the pleasure and privilege of giving have injected the missing persuasive power into the presentations and persuasion attempts of global and local companies.
My clients come from the tech, engineering, IT, automotive, food & beverages, retail, government and education sectors and philanthropy. They are spread over 4 continents and 31 countries.
Speaking English, Hungarian and Serbian at a native level and German and Portuguese fluently, I have been mainly working in Europe and Brazil, where I have my bases. But I am happy to help you overcome persuasion and public speaking issues no matter which country you call home.

Accomplishments

The three accomplishments that are the closest to my heart:
Only three months after I turned the sales presentations (narrative, storytelling, slides) of Trelleborg Medical Solutions, a global engineering company, Brain-Friendly and more persuasive, the unanimous feedback of the sales engineers was "Clients are more engaged, we open more conversations and we start conversations about services we didn't even think would be of interest to our clients. This is exactly what we want."

A client of mine climbed the "Mount Everest of persuasion". She changed a decision already made against her into her favour. She was afraid she would lose her job because for months a different department ignored her requests for data she needed in order to be able do what she was hired for. Two days after she added persuasion nuggets to how she communicated with the decision makers in question, they gave her everything she needed. She achieved this with a presentation strategically shaped with storytelling and seasoned with Dr. Cialdini's principles of persuasion. She also managed to achieve her secondary persuasion goal. "I'd never seen a presentation persuade so effectively," she said in her testimonial.

Being able to teach Gartner sales directors and sales executives with 20+ years of experience, who you might think have seen it all, new techniques and approaches to ethical persuasion and presenting.